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A global innovator in the area of TV & Sound, Philips believes that there is “always a way to make life better”. Whether used on the go, at work, or at home, it strives to take consumers into a world where technology is more than just technology.
Drive awareness for Philips TV & Sound’s Facebook Page
Drive online conversations and conversions
While Philips is a well-recognised European brand, its TV & Sound branding has a lower visibility and brand recall within the Singapore market
To boost brand recall, ABrandADay established a set of design frameworks for its Facebook posts. Philips TV & Sound now takes on a more modern and futuristic appearance to convey its positioning statement – the difference is real.
To make the brand more personable and widen its reach, the agency engaged personalities such as Qi Yuwu, RRILEY and Shub.
Human experience is a key to Philips’ customer journey. We integrated Philips’ products into real-life scenarios, allowing users to visualise how their homes and/or lifestyles could get even better.
Tapping on the power of social sharing, we created animated stickers with the 12 zodiac signs to share the Lunar New Year joy and drive brand recall for Philips TV & Sound.
A hole-in-the-wall branding and marketing solutions agency.
We partner with brands that are raring to go.
A hole-in-the-wall branding and marketing solutions agency. We partner with brands that are raring to go.
We are a creative consulting agency versed in brand positioning, creative execution and go-to-market strategy.
Certified with Enterprise Singapore, ABrandADay teams up with SMEs under the Enterprise Development Grant. Engage in Strategic Brand and Marketing Development to fuel growth. Embark on Business Strategy Development to future-proof your business.
We are a creative consulting agency versed in brand positioning, creative execution and go-to-market strategy.
Certified with Enterprise Singapore, ABrandADay teams up with SMEs under the Enterprise Development Grant. Engage in Strategic Brand and Marketing Development to fuel growth. Embark on Business Strategy Development to future-proof your business.
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