Despite consumer research highlighting the significance of sustainability, is the market truly prepared for sustainable changes? We zoom in on the dilemma of consumer acceptance and sustainable packaging.
When you are not operating in the same economies of scale that MNCs do, can Singapore SMEs afford to be ESG friendly? Conversations with business owners and topic experts revealed these common misconceptions.
Sustainable Development Goal (SDG) – what is it and how is Environmental Social Governance (ESG) related to SDG? Simply put, SDG is a universal set of sustainable goals while ESG represents the methods and processes to realise these goals.
People are more willing to make a stance on their newfound values by living a more sustainable lifestyle and understanding that there is an opportunity cost between “Planet First” and “Affordability First”.
From 1 April 2023, SMEs can receive up to 50% support for EDG.
Engage in Strategic Brand and Marketing Development to fuel growth. Embark on Business Strategy Development to future-proof your business.
We are a creative consultancy agency versed in brand positioning, creative execution and go-to-market strategy.
Certified with Enterprise Singapore, ABrandADay teams up with SMEs under the Enterprise Development Grant. Engage in Strategic Brand and Marketing Development to fuel growth. Embark on Business Strategy Development to future-proof your business.